Manager Digital Marketing Remote

Karachi, Sindh
Permanent
Full-time

1 day ago
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About the CompanyWe are a merchant services provider for small to medium-sized businesses, offering state-of-the-art solutions as a single-source provider of electronic payment processing services. Our services encompass Point of Sale solutions, mobile applications, and loyalty programs. With approximately 3.75 million transactions processed each month, totaling roughly $145 million, we take pride in delivering top-notch service. Our multilingual sales force is available 24/7 to provide the best customer support.DescriptionJob Title: Assistant Manager Digital MarketingWorking Hours: 5pm to 1am (US Based/Evening Shift)Working Days: Mon-to-FriIndustry: FintechLocation: Mall of Lahore (Onsite)Preference: Female Salary Range: 200k to 250k.

Fuel Allowance will be provided to female candidates.

Position Overview:We are seeking a talented and experienced female for the position of Assistant Manager to join our digital marketing team. The ideal candidate will be a female with a strong background in digital marketing strategies and execution.Key Responsibilities:· Digital Strategy Development: Collaborate with the marketing team to develop and implement comprehensive digital marketing strategies aligned with organizational objectives.· Campaign Management: Plan, execute, and optimize digital marketing campaigns across various channels, including social media, email, search engine optimization (SEO), and pay-per-click (PPC) advertising.· Content Creation: Oversee the creation of engaging and relevant content for digital platforms, including social media posts, blog articles, videos, and email newsletters.· Social Media Management: Manage the company's presence on social media platforms, including content scheduling, community engagement, and performance tracking.· Email Marketing: Develop and execute email marketing campaigns, including segmentation, automation, and performance analysis.· SEO and SEM: Implement and optimize search engine optimization (SEO) strategies to improve organic search rankings and drive website traffic. Manage search engine marketing (SEM) campaigns to increase visibility and conversions.· Analytics and Reporting: Monitor digital marketing performance metrics using tools such as Google Analytics and provide regular reports and insights to stakeholders.· Budget Management: Manage digital marketing budgets effectively, ensuring optimal allocation of resources and maximizing return on investment (ROI).· Team Leadership: Provide guidance and leadership to the digital marketing team, fostering a collaborative and high-performance work environment.Qualifications and Requirements:

Bachelor's degree in marketing, communications, or a related field.
Proven experience in digital marketing, with a minimum of 3-5 years in a similar role.
Strong understanding of digital marketing channels, strategies, and best practices.
Experience with digital marketing tools and platforms, including social media management tools, email marketing software, and analytics platforms.
Excellent communication and interpersonal skills.
Creative thinking and problem-solving abilities.
Strong analytical skills and attention to detail.
Leadership skills with the ability to motivate and inspire team members.

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