GroupM Nexus | Senior Manager Data & Analytics Karachi, Pakistan
GroupM
- Karachi, Sindh
- Permanent
- Full-time
2. Young and like-minded colleagues working with each other.
3. Always learning innovative and interesting things in industries.In this role, your goals will be:
In three months:
- Have an understanding of the requirements and portfolio of clients.
- You will be working with data tools to provide strategic solutions.
- You will have an in-depth technical knowledge of the data and analytics tools and models. It will help to add value in meeting business goals.
- Good communication with internal stakeholders.
- You will have started working on core KPIs.
- You will have started to build relationships with the key decision makers within the current pipeline.
- Understand the business needs of internal stakeholder, solve their problems by using data and translate data into business insights and analysis.
- Support data & analytics team and other stakeholders with analytics agendas impacting campaigns
- Measurement framework
- Campaign optimization
- Become a confident user of systems and tools within GroupM and the industry
- Build relationships internally across disciplines and countries
- Support teams in analyzing data and finding insights
- Formulate strategic recommendations with data & analytics team and above based on gathered insights
- Collaborate with the team to develop new tools and solutions
- Collate data and support data & analytics team with the delivery of reporting for clients
- Audit new external tools to build a wider knowledge of the market
- Natural affinity with numbers and analysis, strong Excel / G-sheet skills.
- Strong verbal and written communication
- Strong attention to detail and ability to manage multiple tasks
- Competent querying languages (e.g., SQL, Python)
- Ability to create dashboards on tools like Power Bi, Google Data Studio, Tableau
- Familiarity with statistical modelling (e.g., seasonality, multi-touch attribution, etc.)
- Familiar with statistical / programming languages (e.g., Python, R)
- Candidate must possess at least a Master's degree in Business Administration, Statistics, Marketing or Finance.
- Minimum 4-6 years of experience in media/marketing data and analytics.