As a Short Content Creator at PakWheels.com, you will be responsible for producing engaging short-form content focused on motorcycles. We are looking for a passionate individual with a deep love for bikes and strong mobile video production skills. Your content will be tailored for platforms like Instagram Reels, YouTube Shorts, and TikTok, helping us connect with our audience through creative and impactful visuals. Responsibilities: Bike-Focused Content Creation: Produce short-form videos (e.g., TikToks, Instagram Reels, YouTube Shorts) and long-form videos centered around the bike community. Create engaging, informative, and visually appealing content that resonates with both bike enthusiasts and the general audience. Develop content that showcases various bike models, reviews, maintenance tips, modifications, riding experiences, and events. Ensure content is aligned with modern trends and follows the latest social media viral patterns to maximize engagement and reach. Research and Trend Monitoring: Stay updated on the latest bike industry trends, new bike models, upcoming events, and viral content styles. Research trending challenges, memes, and viral formats on social media platforms, and creatively incorporate them into bike-related content. Analyze social media trends and identify strategies to improve engagement, drive views, and stay relevant in a competitive content space. Audience Engagement: Create content that encourages interaction and engagement, such as polls, challenges, and calls to action. Monitor and respond to audience feedback on videos to improve content and foster a strong online community of bike enthusiasts. Maintain an active presence on platforms like TikTok, Instagram, YouTube, and others to engage with the audience. Video Editing and Production: Shoot, edit, and produce high-quality short-form and long-form videos with a clear focus on high engagement. Ensure professional-quality production, including proper lighting, sound, and editing to create visually stunning content. Use video editing tools such as Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve to enhance videos creatively. Collaborations and Brand Partnerships: Collaborate with other creators, influencers, and bike-related brands to co-create content, product reviews, and challenges. Participate in bike events, launches, and meets to create on-the-ground content, capturing exciting moments, bike showcases, and interviews. Partner with marketing teams to align content with brand promotions and sponsorships while maintaining authenticity. Content Strategy: Contribute to the development of the content strategy by suggesting new ideas, series, and formats to grow viewership and increase brand awareness. Tailor content to different audiences across platforms, understanding what works best on Instagram, TikTok, YouTube, and others. Ensure all content follows brand guidelines and adheres to the company’s vision for delivering valuable and trendy content. Qualification: Passion for Bikes: Deep-rooted interest in bikes and a solid understanding of bike mechanics, models, brands, and riding culture. Proven Content Creation Skills: Experience in producing short-form and long-form videos. A portfolio or samples of previous work (preferably bike-related content) is essential. Social Media Savvy: Proficiency in TikTok, Instagram Reels, YouTube Shorts, and other video-first platforms. Knowledge of algorithms, hashtags, and strategies to optimize views and engagement. Strong Video Editing Skills: Proficient in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or similar) to deliver polished and dynamic videos. Trend Awareness: A keen eye for trending content across social media platforms. Ability to adapt content quickly to capitalize on viral moments or challenges. Creativity & Innovation: Ability to think outside the box and create fresh, engaging, and exciting content that stands out in the crowded world of social media. Communication Skills: Strong verbal and written communication skills, especially for scripting video content and interacting with online communities. Time Management: Ability to deliver consistent content under deadlines while maintaining creativity and quality. Event Readiness: Willingness to participate in bike-related events, rides, and other promotional activities to create live content. Preferred Qualifications: Experience in Bike Content Creation: Previous experience in creating bike-focused content or working in the automotive space is highly desirable. Social Media Analytics: Understanding of how to analyze social media metrics and adjust content for maximum impact. Photography/Video Equipment: Familiarity with DSLRs, gimbals, and other content creation equipment to enhance video quality. At PakWheels, we take pride in fostering a dynamic and innovative workplace culture that values collaboration and growth. Since 2003, PakWheels.com has transformed the automobile industry in Pakistan, helping millions of Pakistanis buy, sell, and maintain their vehicles. By joining PakWheels, you'll be part of a mission to revolutionize the automobile landscape. Our environment thrives on creativity, teamwork, and forward-thinking ideas.
