Social Media Manager Jobs in Faisalabad, Islamabad, Karachi, Lahore, Multan, Peshawar, Quetta, Rawalpindi, Pakistan

Cafe Liza

  • Punjab
  • Permanent
  • Full-time
  • 1 day ago
Cafe Liza, a community-focused independent coffee shop, is seeking a passionate and creative Social Media Manager. Based in Cumbernauld and operating in the accounting industry, we aim to foster genuine connections through our online presence. As a fresh graduate, you will have the opportunity to be part of a vibrant team that enhances our brand visibility while engaging with our community.Responsibilities:
- Develop and execute social media strategies to promote our brand and services.
- Create compelling content for various platforms (Facebook, Instagram, Twitter).
- Monitor and analyze performance metrics to optimize engagement.
- Collaborate with the marketing team to align social media campaigns with business goals.
- Engage with followers and respond to comments and messages promptly.
- Stay up-to-date with industry trends and emerging social media platforms.Services RequiredSocial Media Management – Daily scheduling, posting, cross-platform consistency.Content Strategy & Creation – Engaging daily posts (images, quotes, short videos) tailored to both book promotion and café marketing.SEO Captions & Copywriting – Write captions with Islamic expressions and keywords, optimise hashtags for discoverability.High Community Engagement – 200 authentic daily comments, proactive interaction, DM responses, and relationship building.Responsibilities1. Minimum Daily EngagementLeave minumum 200 meaningful comments per day (using our prepared comment banks + personalised tweaks).Engage with:Book lovers, book clubs, Muslim lifestyle creators.Local café/foodie accounts and hashtags.Trending posts and relevant hashtags (e.g., Ramadan, Palestine, Muslim youth).Respond to all DMs and comments within 24 hours.2. Minimum Content UploadingUpload 2 posts per day:1 Book-related post (quotes, reviews, character spotlights, reels).1 Café-related post (coffee reels, food shots, customer highlights).Upload 3–4 stories per day (polls, reminders, behind-the-scenes, reshares).Post at least 3 reels per week (mix of café + book content).Use hashtags, SEO captions, and geotags to maximise reach.3. Minimum Collaboration OutreachEngage with UK Muslim micro-influencers, bookstagrammers, and café bloggers.Support with arranging collaboration posts (free coffee/books in exchange for mentions).4. Minimum Giveaways & CampaignsRun 1 giveaway per month (alternating between café and book).Encourage followers to like, follow, and tag friends for viral reach.5. Minimum Growth StrategyApply platform-specific strategies (hashtags, reels, trends).Suggest new ideas for campaigns, promotions, and seasonal events.Minimum Key Performance Indicators (KPIs)To measure success, we expect:Follower Growth: +500 new followers/month across platforms.Engagement Rate: 5–10% likes + comments per post.Comment Quality: 200 natural, non-spammy comments/day.Customer Interaction: At least 20 meaningful interactions/week.Sales & Footfall Impact: Measurable increase in book orders + café visits (tracked via discount codes or mentions).Consistency: 2 posts, 200 comments, and daily stories uploaded without delay.

Mustakbil