Content Specialist
AIO App Inc
- Islamabad
- Permanent
- Full-time
- Campaign Development: Design and launch integrated campaigns, including video scripts, email drip sequences, blog series, and social media content.
- Copywriting: Craft high-converting copy for ads, landing pages, and promotional materials.
- Video Production: Storyboard and script short-form/long-form videos for platforms like TikTok, YouTube, and Instagram Reels.
- Email Marketing: Manage end-to-end email campaigns, including audience segmentation, A/B testing, and performance analysis.
- Collaboration: Partner with cross-functional teams to ensure content aligns with brand objectives and product launches.
- Analytics: Track KPIs (CTR, conversions, engagement) to optimize campaigns and report on ROI.
- Innovation: Stay ahead of trends in AI tools, platform algorithms, and viral content formats.
- Storytelling: Ability to adapt tone for B2B and B2C audiences while maintaining brand consistency.
- Data-Driven: Comfortable analyzing metrics to refine content strategies.
- Collaborative: Strong communication skills for cross-team coordination.
- Agile: Quickly pivot strategies based on performance or emerging trends.