Social Media Manager Jobs in Lahore, Pakistan
International Parallel Sourcing Pty Ltd
- Lahore, Punjab
- Permanent
- Full-time
- Develop and execute tailored social media strategies across Instagram, Facebook, LinkedIn, TikTok, and X (Twitter)
- Plan and create compelling content — including posts, stories, reels, carousels, and short videos — in collaboration with designers
- Generate high-quality written content and campaign ideas using ChatGPT and other AI tools to speed up content workflows
- Launch, manage, and optimize paid ad campaigns across Meta and other platforms to drive engagement and leads
- Maintain daily posting schedules, monitor engagement, and actively respond to DMs, comments, and customer queries
- Analyze performance metrics and prepare monthly reports with actionable insights for growth and optimization
- Stay updated with platform trends, audience behavior, and algorithm updates
- Collaborate with internal teams to align social content with product launches, promotions, and broader campaigns
- Ensure consistent brand tone and visual identity across all platforms
- Use WordPress to update website content, upload blogs, and create landing pages for social media campaigns
- 2+ years of hands-on experience as a Social Media Manager or in a similar role
- Proficiency in managing paid ad campaigns via Meta Business Suite or similar ad platforms
- Excellent copywriting and content planning skills; ability to use ChatGPT or similar AI tools for efficient content ideation
- Familiarity with social media tools such as Hootsuite, Buffer, Later, or Creator Studio
- Working knowledge of WordPress — including editing content and managing basic landing pages
- Ability to analyze performance data and make informed strategy decisions
- Strong organizational and communication skills
- Basic graphic design skills using Canva or Adobe Creative Suite preferred
- Familiarity with Elementor or other WordPress page builders
- Basic SEO understanding (especially in relation to social and website content)
- Experience with email marketing platforms and automation tools
- Exposure to community management or customer support on social media
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